Analyzing the time users spend on a page to assess engagement and content relevance.
Time on Page Analysis involves measuring and analyzing the time users spend on a web page to assess their interest and engagement with the content. Higher time on page generally indicates that the content is relevant and useful to visitors.
For example, if you notice that users spend more time on in-depth articles and comprehensive guides, you can create more of this type of content to increase engagement. Web analytics tools like Google Analytics can provide data on time on page, helping you identify which content resonates best with your audience and adjust your strategy accordingly.