Text analytics to extract valuable insights and optimize content.
Text analytics is the process of analyzing texts to extract valuable insights and optimize content based on the results. This analysis can include evaluating keyword density, sentiment analysis, and identifying core themes.
For example, when analyzing an article about “healthy recipes,” you might identify that terms like “low calorie,” “easy to prepare,” and “fresh ingredients” are recurring and relevant. Using this information to fine-tune and optimize your content can improve its relevance and visibility in search engines. Text analytics tools can automate this process and provide specific recommendations to improve your content.
