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Concept and definition

Image Recognition

Technology that identifies and classifies objects in images.

Image recognition is a technology that enables machines to identify objects, people, places, and other elements within an image. In SEO, this technology can be used to improve visual search and the relevance of visual content on a website.

Image recognition is critical to improving image indexing in search engines. By properly tagging images and using accurate descriptions, you can help search engines understand the content of images and display them in relevant search results.
For example, if you run an online store that sells shoes, you can use image recognition technology to automatically identify and tag the different styles and colors of shoes in your inventory. Not only does this improve the organization of your site, but it also makes it easier for users to find exactly what they're looking for.

Image recognition can also be used in mobile and augmented reality apps. For example, Google Lens allows users to take photos of objects and look up information about them directly from the image. Optimizing images for recognition can increase the visibility of your products and content on these innovative platforms.

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